Let’s start with Simon Sinek’s quote:
People don’t buy what you do or how you do it, they buy “why” you do it.
Every company that I’ve worked for, I always wanted to understand the “why”. The purpose should permeate everything you do.
To me, whether you’re a business owner or working for someone, business is broken into two buckets.
- Focus on tailored business goals + measure the performance
- Having a strategic process driven mindset
Ask yourself…
- Where do you focus your energy… Is it your superpower?
- What makes your business unique and stand out?
- Do you make it easy for clients, vendors and those in the industry to work with you?
- Do you mix personality (a blend of who you really are) with how you do business?
- Are you surrounded by positive team morale (high-5 if you are!)
Once you understand the business side, it will be easier to hold conversations with purpose and substance. Working alongside the c-suite you need a voice and your ideas heard. Having a backbone in business has allowed me to progress my career and climb the corporate ladder.
